But lately I’ve noticed the platform feeling increasingly grabby, to the point where they’ve broken the fourth wall with me and now the whole experience is no longer enjoyable. They’ve gotten so brazen in their tactics to keep users engaged (ENGAGED!) I think it’s no longer possible to be a casual Facebook user. […]

This is what happens when the metric of how much time users spend using your thing supersedes the goal of providing legitimate value to your users. The tricks, hooks, and tactics Facebook uses to keep people coming back have gotten more aggressive and explicit. And I feel that takes away from the actual value the platform provides.

Anch’io registro un numero sempre più consistente di notifiche fuffa, del tipo guarda cosa stavi facendo un anno fa, celebra due anni d’amicizia, questo tuo amico ha appena postato una foto, sono tre giorni che non fai x, etc.